Men’s Clothing Brand Leovici Launches 42 Capsule With MLBbro Shortstop JP Crawford

Men’s Clothing Brand Leovici Launches 42 Capsule With MLBbro Shortstop JP Crawford

by | Apr 15, 2022 | 5TH SLOT

(New York, NY) – Men’s clothing brand Leovici in collaboration with Seattle Mariners Shortstop, JP Crawford, has created its second capsule collection inspired by American icon Jackie Robinson and his legacy in baseball.

The collection includes Leovici’s signature tees alongside classic caps utilizing heritage-inspired herringbone fabrics and classic construction.

All pieces in the collection feature Jackie Robinson’s number, 42 and all proceeds of the collection will be donated BaseballGenerations Foundation.

A 501(c)3 non-profit that provides expert-level baseball instruction, mentorship, life skills, and youth development in a way that is accessible to South LA youth.

JP Crawford has felt the impact of Jackie Robinson’s legacy throughout his career in baseball. With this collection, honoring his legacy and celebrating the 75th anniversary of Jackie Robinson breaking MLB’s color barrier, is what Leovici and Crawford set out to do.

“I have been deeply affected by Robinson’s courage and work ethic. He took on so much hate and hostility and was able to work through it and take care of business on the field. The character traits that he demonstrated are things that I try to implement into my personal and professional life” said Crawford.

When it came time to create the pieces offered in the collaboration, Leovici and JP worked closely to combine the brand’s beloved fabrics and fits with inspiration from Jackie Robinson along with incorporating his number, 42.

“We took a minimalistic approach in designing each of these silhouettes because we wanted to make the number 42 the sole focus of the entire project. The idea was to create luxurious basics featuring the number 42 that could be worn to any type of outing” says Crawford. “We developed a custom athletic fit for the 42 T-Shirt, tailored just the right amount in the arms and waistline.

Another way I wanted to honor the legacy of Jackie Robinson was to create classic wool baseball caps. We made these with modern trimmings, giving the classic wool ball cap a modern twist. We finished these caps off with bold 42 embroidery in white right on the center of the front panel.”

Crawford, a descendant of interracial parents started off by stating, “without him I probably wouldn’t have been born, he broke barriers that were larger than baseball.”

Later when talking about Robinson, Crawford also stated that he was deeply affected by Robinson’s courage. “I know I couldn’t do what he did. He got so much hate [thrown] towards him for no reason… to want to play baseball. That man changed the course of history… BY HIMSELF! He took on what so many people can’t even bear to take on a piece of.”

Leovici is a collective of athletes, designers, entrepreneurs, and creatives, but the thing that ties us together is our obsession with getting more – out of our minds, our bodies, and our lives.

These values are in the name itself. LEO meaning lion – meant to represent confidence, strength, and leadership. VICI is the Latin word for “I conquer.” Good

J.P. Crawford Continues His Rise Up The Shortstop Ranks

Together they represent power through confidence, and earned success in all pursuits. Leovici exists for the individual who relentlessly chases the next challenge, in search of that beautiful place of optimal challenge and ability, where we find our deepest sense of purpose. Leovici’s core purpose is to inspire an unbeatable spirit through Philanthropy, Sport, and Fashion.

LEOVICI x JP Crawford “42” Hoodie Honors Jackie Robinson

LEOVICI x JP Crawford “42” Hoodie Honors Jackie Robinson

by | Apr 7, 2021 | 6TH SLOT

In honor of Jackie Robinson Day on April 15th, the newly launched LEOVICI, is hooking up with Seattle Mariners Gold Glove shortstop J.P. Crawford to drop a limited edition LEOVICI x JP Crawford “42” hoodie. 

The garment features a black and white portrait of Jackie Robinson on a bone-colored hoodie. All proceeds will be donated to the Jackie Robinson Foundation.

“As a company that prides itself on innovation, excellence, and its promise to disrupt “the way things are”, Robinson is not just one of our inspirations, but also one of our greatest heroes. His performance on the field speaks for itself,” says Brent Wheatley, founder of LEOVICI, a luxury menswear athletic brand manufacturer. 

 

Wheatley is a former professional baseball player who used his family’s career path as inspiration. Brent’s father, Bob was a co-owner of the golf apparel & lifestyle brand, TravisMathew, and Brent’s grandfather William was an original board member at Nike and was actively involved during its formative years.

Reflecting on Jackie Robinson and his legacy has inspired the brand to partner with the 26-tear-old Crawford. The rising star represents the next generation of legends in the making, as well as the continuation of the past 74 years of Black baseball excellence, dating back to 1947 when Robinson integrated the game, opening up the flood gates for Black talent that would go on to dominant baseball’s record books.

While also pushing the limits of what’s possible on a baseball diamond.

 

Crawford has also been impacted on and off the field by the life and actions of Robinson. When asked about his impact, Crawford, a descendant of interracial parents started off by stating, “without him I probably wouldn’t have been born, he broke barriers that were larger than baseball. That man changed the course of history… BY HIMSELF! He took on what so many people can’t even bear to take on a piece of.” 

That “42” hoodie is proper drip, from everything it represents to the face on the front to the company and the young Black Knight associated with the tribute wears.